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HOT 100
DISTILLED SPIRITS
BRANDS |
through May 2009
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| Rank |
Brand |
Category |
Cases Sold |
% Total Sales* |
YTD + or - Last Year |
| 1 |
BLACK VELVET |
CAN-US BLND-US BTLD |
38,000 |
6.49 |
54 |
| 2 |
CPT MGN ORG SP |
RUM-FLVRD |
31,815 |
5.44 |
700 |
| 3 |
HAWKEYE |
VODKA-CLASSIC-DOM |
26,822 |
4.58 |
(1,034) |
| 4 |
FIVE OCLOCK |
VODKA-CLASSIC-DOM |
16,640 |
2.84 |
1,464 |
| 5 |
J DANIEL BLK LB |
DOM WHSKY-STRT-BRBN/TN |
13,543 |
2.31 |
(471) |
| 6 |
BARTON |
VODKA-CLASSIC-DOM |
11,925 |
2.04 |
611 |
| 7 |
BACARDI LGT DRY |
RUM-LIGHT |
11,384 |
1.95 |
(1,192) |
| 8 |
SMIRNOFF |
VODKA-CLASSIC-DOM |
10,838 |
1.85 |
336 |
| 9 |
JAGERMEISTER |
CRDL-LQR&SPC-OTH |
10,014 |
1.71 |
(1,100) |
| 10 |
SEAGRAM CRN RYL |
CAN-FRGN BLND-FRGN BTLD |
9,842 |
1.68 |
314 |
| 11 |
MCCORMICK |
VODKA-CLASSIC-DOM |
9,784 |
1.67 |
604 |
| 12 |
SEAGRAM 7 CROWN |
DOM WHSKY-BLND |
9,767 |
1.67 |
217 |
| 13 |
PARAMOUNT WHITE |
RUM-LIGHT |
9,095 |
1.55 |
420 |
| 14 |
PHILLIPS |
VODKA-CLASSIC-DOM |
8,474 |
1.45 |
(474) |
| 15 |
ADMRL NLSN SPC |
RUM-FLVRD |
8,377 |
1.43 |
1,082 |
| 16 |
CUERVO A LME MR |
COCKTAILS |
8,330 |
1.42 |
(130) |
| 17 |
CUERVO ESPECIAL |
TEQUILA-GOLD |
7,757 |
1.33 |
(801) |
| 18 |
CANADIAN LTD |
CAN-US BLND-US BTLD |
7,745 |
1.32 |
488 |
| 19 |
JIM BEAM |
DOM WHSKY-STRT-BRBN/TN |
7,274 |
1.24 |
(244) |
| 20 |
SOU COMFORT 70 |
CRDL-LQR&SPC-WHSKY SPCTY |
7,096 |
1.21 |
(228) |
| 21 |
UV RASPBERRY |
VODKA-FLVRD-DOM |
6,911 |
1.18 |
(190) |
| 22 |
SKOL |
VODKA-CLASSIC-DOM |
6,304 |
1.08 |
(351) |
| 23 |
POPOV |
VODKA-CLASSIC-DOM |
5,981 |
1.02 |
(611) |
| 24 |
ABSOLUT |
VODKA-CLASSIC-IMP |
5,796 |
0.99 |
(704) |
| 25 |
KESSLER |
DOM WHSKY-BLND |
5,620 |
0.96 |
(289) |
| 26 |
G W FIVE STAR |
DOM WHSKY-BLND |
5,563 |
0.95 |
489 |
| 27 |
MALIBU NATURAL |
RUM-FLVRD |
4,989 |
0.85 |
35 |
| 28 |
D MCGLDY CHERRY |
CRDL-SNPS-OTH |
4,972 |
0.85 |
1,228 |
| 29 |
TEN HIGH |
DOM WHSKY-STRT-BRBN/TN |
4,966 |
0.85 |
(340) |
| 30 |
NIKOLAI 80 PRF |
VODKA-CLASSIC-DOM |
4,851 |
0.83 |
2,013 |
| 31 |
CANADIAN CLUB |
CAN-US BLND-US BTLD |
4,283 |
0.73 |
(235) |
| 32 |
WINDSOR SUPREME |
CAN-US BLND-US BTLD |
4,108 |
0.70 |
534 |
| 33 |
PARAMOUNT |
CRDL-SNPS-PPRMNT |
4,011 |
0.69 |
(3) |
| 34 |
SEAGRAM EXT DRY |
GIN-CLASSIC-DOM |
3,949 |
0.67 |
494 |
| 35 |
E & J |
BRNDY/CGNC-DOM |
3,744 |
0.64 |
41 |
| 36 |
GREY GOOSE |
VODKA-CLASSIC-IMP |
3,617 |
0.62 |
291 |
| 37 |
DEK PEACHTREE |
CRDL-SNPS-PEACH |
3,611 |
0.62 |
(301) |
| 38 |
JUAREZ |
TEQUILA-GOLD |
3,589 |
0.61 |
339 |
| 39 |
PARAMOUNT AMRTO |
CRDL-LQR&SPC-AMRT |
3,487 |
0.60 |
(252) |
| 40 |
CDN RSRV BRN GL |
CAN-US BLND-US BTLD |
3,314 |
0.57 |
36 |
| 41 |
BEAMS 8 STAR |
DOM WHSKY-BLND |
3,299 |
0.56 |
672 |
| 42 |
HENNESSY V S |
BRNDY/CGNC-CGNC-VS |
3,225 |
0.55 |
247 |
| 43 |
LAUDERS |
SCOTCH-BLND-US BTLD |
3,117 |
0.53 |
122 |
| 44 |
PARAMOUNT |
GIN-CLASSIC-DOM |
3,052 |
0.52 |
339 |
| 45 |
PARAMOUNT GOLD |
RUM-GOLD |
2,970 |
0.51 |
274 |
| 46 |
CHRISTIAN BROS |
BRNDY/CGNC-DOM |
2,944 |
0.50 |
145 |
| 47 |
CANADIAN MIST |
CAN-US BLND-US BTLD |
2,907 |
0.50 |
(272) |
| 48 |
DEK SOUR APPLE |
CRDL-SNPS-APPL |
2,877 |
0.49 |
(276) |
| 49 |
BACARDI LIMON |
RUM-FLVRD |
2,743 |
0.47 |
1 |
| 50 |
OLD CROW |
DOM WHSKY-STRT-BRBN/TN |
2,709 |
0.46 |
242 |
| 51 |
BAILEYS ORIG IR |
CRDL-CRM LQR |
2,706 |
0.46 |
(549) |
| 52 |
FLEISCHMANN RYL |
VODKA-CLASSIC-DOM |
2,692 |
0.46 |
13 |
| 53 |
P MSSN GRD AMBR |
BRNDY/CGNC-DOM |
2,608 |
0.45 |
203 |
| 54 |
CUERVO GOLD MRG |
COCKTAILS |
2,563 |
0.44 |
65 |
| 55 |
CHI-CHI'S MRGTA |
COCKTAILS |
2,384 |
0.41 |
(608) |
| 56 |
TANQUERAY |
GIN-CLASSIC-IMP |
2,265 |
0.39 |
(178) |
| 57 |
KAHLUA MEX LIQ |
CRDL-COFFEE LQR |
2,241 |
0.38 |
(226) |
| 58 |
JUAREZ GOLD |
TEQUILA-GOLD |
2,234 |
0.38 |
249 |
| 59 |
CUERVO A STW MR |
COCKTAILS |
2,187 |
0.37 |
292 |
| 60 |
SVEDKA |
VODKA-CLASSIC-IMP |
2,140 |
0.37 |
686 |
| 61 |
JUAREZ 30 |
CRDL-LQR&SPC-TRIPLE SEC |
2,134 |
0.36 |
33 |
| 62 |
PARAMNT BLKBRRY |
CRDL-FLVRD BRNDES-BLKBRY |
2,031 |
0.35 |
(77) |
| 63 |
CASTILLO WHITE |
RUM-LIGHT |
1,923 |
0.33 |
(202) |
| 64 |
HAWKEYE |
DOM WHSKY-BLND |
1,898 |
0.32 |
(65) |
| 65 |
BURNETT'S |
VODKA-CLASSIC-DOM |
1,874 |
0.32 |
(373) |
| 66 |
RMPL MNZ PEP SC |
CRDL-SNPS-PPRMNT |
1,842 |
0.31 |
160 |
| 67 |
FIVE OCLOCK |
GIN-CLASSIC-DOM |
1,839 |
0.31 |
(261) |
| 68 |
UV CHERRY |
VODKA-FLVRD-DOM |
1,836 |
0.31 |
171 |
| 69 |
BACARDI GOLD |
RUM-GOLD |
1,759 |
0.30 |
(196) |
| 70 |
PATRON SILVER |
TEQUILA-BLANCO |
1,726 |
0.29 |
147 |
| 71 |
SCORESBY RARE |
SCOTCH-BLND-US BTLD |
1,687 |
0.29 |
(103) |
| 72 |
ARROW |
CRDL-SNPS-PPRMNT |
1,646 |
0.28 |
60 |
| 73 |
HAWKEYE LIGHT |
RUM-LIGHT |
1,630 |
0.28 |
277 |
| 74 |
ANCIENT AGE |
DOM WHSKY-STRT-BRBN/TN |
1,627 |
0.28 |
47 |
| 75 |
KORSKI |
VODKA-CLASSIC-DOM |
1,582 |
0.27 |
(147) |
| 76 |
SKYY |
VODKA-CLASSIC-DOM |
1,481 |
0.25 |
180 |
| 77 |
DEK BUTTERSHOTS |
CRDL-SNPS-BTRSCTCH |
1,480 |
0.25 |
(170) |
| 78 |
JAMESON |
IRISH |
1,470 |
0.25 |
267 |
| 79 |
PINNACLE |
VODKA-CLASSIC-IMP |
1,465 |
0.25 |
1,011 |
| 80 |
UV |
VODKA-CLASSIC-DOM |
1,442 |
0.25 |
(27) |
| 81 |
TORTILLA GOLD |
CRDL-LQR&SPC-SPRT SPCTY |
1,410 |
0.24 |
(7) |
| 82 |
DEK HOT DMN 30 |
CRDL-SNPS-CNNMN |
1,373 |
0.23 |
(365) |
| 83 |
ABSOLUT CITRON |
VODKA-FLVRD-IMP |
1,366 |
0.23 |
(232) |
| 84 |
MAKERS MARK |
DOM WHSKY-STRT-BRBN/TN |
1,274 |
0.22 |
99 |
| 85 |
EVAN WMS BLK LB |
DOM WHSKY-STRT-BRBN/TN |
1,264 |
0.22 |
133 |
| 86 |
D MCGLLDDY M SN |
CRDL-SNPS-OTH |
1,243 |
0.21 |
(232) |
| 87 |
TORTILLA |
TEQUILA-BLANCO |
1,228 |
0.21 |
(129) |
| 88 |
MONTEZUMA |
TEQUILA-GOLD |
1,217 |
0.21 |
107 |
| 89 |
KETEL ONE |
VODKA-CLASSIC-IMP |
1,209 |
0.21 |
7 |
| 90 |
TEQUILA ROSE |
CRDL-LQR&SPC-CRM |
1,193 |
0.20 |
(130) |
| 91 |
SUNNYBROOK |
DOM WHSKY-BLND |
1,192 |
0.20 |
(168) |
| 92 |
SEAGRAMS V O |
CAN-FRGN BLND-FRGN BTLD |
1,183 |
0.20 |
(59) |
| 93 |
SAILOR JRRY SP |
RUM-GOLD |
1,151 |
0.20 |
451 |
| 94 |
TEMPLETON |
DOM WHSKY-STRT-RYE |
1,117 |
0.19 |
13 |
| 95 |
WILD TURKEY 101 |
DOM WHSKY-STRT-BRBN/TN |
1,102 |
0.19 |
21 |
| 96 |
DEWARS WHT LABL |
SCOTCH-BLND-FRGN BTLD |
1,089 |
0.19 |
(1) |
| 97 |
EVERCLEAR 190 |
COCKTAILS |
1,077 |
0.18 |
(174) |
| 98 |
HAWKEYE |
GIN-CLASSIC-DOM |
1,073 |
0.18 |
124 |
| 99 |
GILBEYS |
GIN-CLASSIC-DOM |
1,073 |
0.18 |
47 |
| 100 |
PARAMOUNT |
CRDL-LQR&SPC-TRIPLE SEC |
1,049 |
0.18 |
(1) |
| |
TOTAL |
|
470,306 |
80.31 |
4,517 |
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| | * | Numbers reflect the percentage of all sales in the state of Iowa since the beginning of the calendar year. |
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